Barstool Store is an online shop based in the United States that sells officially licensed apparel and accessories. Its range covers beanies, hats, footwear, hoodies, sweatshirts, jackets, jerseys and jumpsuits. The clothing is aimed at fans of Barstool Sports and the digital media and pop culture it produces, including several popular podcasts and live events, with an emphasis on style and comfort. Current collections are listed on the Barstool Sports Store website.
Barstool Sports itself started in 2003, when Dave Portnoy launched it as a free sports newspaper in Milton, Massachusetts. The company has since grown into a sports and comedy media brand, and most of what the shop sells is casual wear built around that brand and its shows, from tees and hoodies to headwear and footwear.
Standard shipping is free on orders over $100, while smaller orders carry a flat rate that appears at checkout. Items can be sent back within 30 days provided they are unused and in their original condition, and refunds are issued within 1-3 business days either to the original form of payment or as store credit. Return shipping costs $7.50, a fee waived when the refund is taken on a store gift card, and exchanges ship free within the US.
Active duty personnel, veterans, retirees, dependents and first responders who verify through GovX receive 15% off. The store also runs a Shirt of the Month subscription that shoppers join by email, which carries a two-month commitment, bills on the first day of each month after a notice three days ahead, and can be cancelled once the first two shirts arrive. The brand keeps accounts on Facebook, Twitter, Instagram, LinkedIn and TikTok.
