Columbia House has a simple single DVD purchase commitment with no further commitment to purchase any DVDs and you can cancel your membership at any time. The label was launched by Columbia Records (a division of CBS, Inc) in the early 1970s and gained significant market share in the 1970s, 80s and early 90s. In the mid-'90s, it had incredible CD deals with BMG Music Service. People pay a penny to join these clubs and get a bunch of music for almost free as long as they commit to buying a certain amount of music at normal club prices. The offer represents a music industry worth more than $1.5 billion.

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